New Premier League logo and sleeve patch design, from the 2016-17 season onwards, was launched in February. The logo comes without Barclays name after Premier League announced to remain sponsorless from the 2016-17 season, an additional some of the new logos will see the title shortened to ‘PL’.
The new Premier League sleeve patch features a round shape with a purple border that increases in size around the shape. Another subtle detail is the addition of the zig-zag pattern that forms part of the overall visual identity of the Premier League from the upcoming season. The new logo designed by London-based DesignStudio and Robin Brand Consultants.